A For Sale By Owner sign that doesn’t look like one.
Buyers trust a house that looks professionally listed. One steel A-frame with your number on it does that for $119 — less than a tenth of a percent of what you are saving on commission.
A designer proofs your artwork within 2–4 hours and nothing prints until you approve it.
The hardware-store sign is costing you buyers
The red-and-white "FOR SALE" sign from the hardware store, with your number written in marker, tells buyers two things: that there is no agent, and that the seller is not investing much in the sale. Both make them negotiate harder. A printed, double-sided sign on a steel frame tells them the opposite.
What goes on it: "FOR SALE" as large as the sign allows, your phone number nearly as large, and "By Owner" or "Shown by appointment" small. That is the whole sign. A QR code to your listing photos is a genuine help — buyers scan from the car. Skip the house description; the sign’s job is to make the phone ring.
If your street is busy enough that drive-bys matter, add ten directional yard signs for $95 and place them at the nearest main road during your open weekends. Collect them after; most towns require it.
One A-frame does the job. Directionals if your street is quiet.
Selling the house yourself
Look listed.
| One complete A-frame, "FOR SALE" with your number, double-sided | $119 |
| One "Open House Sunday" rider | $15 |
| FedEx Ground shipping | Free |
| Total, shipped | $134 |
On a $400,000 sale, a 5% commission is $20,000. This is $134. When the house sells, the frame is still useful — or list it in the neighbourhood group; someone always wants one.
Questions we get from homeowners
What should a FSBO sign say?
Do I need a permit?
Is a yard sign or an A-frame better?
How fast can I have it?
Ready when you are, and nothing prints until you say so.
Describe the sign and our AI designer will draw three concepts in about 20 seconds — or send a logo and a person lays it out for you, free. Nothing prints until you approve a proof.